The official WhatsApp API, in plain English
Meta's documentation is written for engineers. These are written for business owners — every one of them is a question we have actually been asked while setting a client up.
Free to read, no sign-up · Last updated September 2026
WhatsApp Business API
How to apply for the WhatsApp Business API
The steps end to end, how long it takes, and where people get stuck.
Business App vs Business API
The most commonly confused question. When to stay on the free app, and when you genuinely need to move.
What to prepare before you apply
SSM, Facebook Business Manager verification, number requirements — have these ready and save yourself two weeks.
Can I migrate my existing number?
Will I lose my chat history? Will customers still find me? Both answered here.
Cost and compliance
How conversation charges work
The 1,000 free messages a month from 1 October 2026, what happens past that, Marketing vs Utility, and the actual Malaysian rates.
How to get the green tick
You cannot pay for it. What the criteria are, how long it takes, and what to do if you are rejected.
Why numbers get banned
The common causes, and how to lower your risk. No provider can promise this will never happen — this is about reducing the odds.
Still stuck after reading?
Just ask us — you do not have to be a client first. These guides came out of setting clients up in the first place.
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